Recipe book "Deceptively Delicious," buzz for "jessica seinfeld cookbook" surged 1,148%

The wife of comedian Jessica Seinfeld appeared on Winfrey's Oprah to promote her recipe cook book "Deceptively Delicious," Simple Secrets to Get Your Kids Eating Good Food, online message boards erupted with questions about the originality of the book's premise. Buzz for "Jessica Seinfeld cookbook" surged 1,148%. Recently, searches for the celebrity wife and her tome heated up once more, but not for such an appetizing reason.

Since the Oprah episode aired, Mrs. Seinfeld's collection of healthy recipes has whipped up controversy on message boards and blogs and print media. Apparently, there's a notable similarity between some of the recipes in Seinfeld's collection and those in another cookbook, "The Sneaky Chef" by Missy Chase Lapine.or example, add avocado to chocolate pudding or put chickpeas in chocolate-chip cookies. It suggests adding vegetable and fruit purees to food.



Both books recommend ways to slip vegetables and fruit into dishes for children who only want chicken fingers and macaroni and cheese. Both books include cooking instructions for meals like "grilled cheese with secret sweet potatoes." And Lapine's book was once submitted to the same publisher who is now happily raking in the dough for Seinfeld's volume,so similar with each others.

Responding to the brouhaha, Seinfeld issued a statement: "My book came from years of trying to get my own children to eat healthy foods — my own trial and error in my own kitchen. The idea of pureeing vegetables has been around for decades. I have never seen or read this other book. I do hope it is successful and brings even more attention to child nutrition."

Seinfeld's agent says, Jennifer Rudolph Walsh: "We can never get enough of building up our celebrities and then tearing them down. But in this case they've chosen the wrong person, because Jessica Seinfeld is above reproach."

Seinfeld and Lapine can't be the first moms to dream up the stealth health maneuver. But besides buzz for "Jessica Seinfeld Oprah," Yahoo! News has logged an uptick in queries on "Jessica Seinfeld plagiarism." That can't be too mouth-watering for an author, even if she is a mega-millionaire's wife.


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